Updated Friday July 13, 3.16am: Victoria's Secret Angel Miranda Kerr has confirmed that the brand's first UK store will open on July 24 at Westfield Stratford - in time for the Olympics - with the New Bond Street flagship opening "a couple of weeks later - the exact date is still a secret".
"I'd love to be in London for the opening - we passed through on the way to France for the wedding of Orlando's cousin last week, so I hope to make it back," says Kerr, who married actor Orlando Bloom in July 2010 and had a son, Flynn, in January 2011. "But these days it's complicated to work the schedules: mine, Orlando's and the baby's - and then of course all the other Angels. The only time the girls are all definitely together is the Victoria's Secret show which is booked so far in advance, but it's hard to say which of us will definitely be in London for the launch just yet."
SEE MIRANDA KERR'S STYLE IN PICTURES
The best thing about being an Angel, says Kerr, is that "we are actually treated like angels - we get to work in the most beautiful places in the world, wearing the sexiest underwear in the world - and the whole team becomes like a family."
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Updated Tuesday July 10, 8.03am: Victoria's Secret has postponed the opening of its two London stores. The US lingerie giant had planned to open a store on Bond Street and another in Stratford's Westfield Shopping Centre just in time for the Olympics' opening ceremony, but it seems that sports fans visiting the city for the event won't be able to catch a glimpse of the Angels after all.
SEE THE LATEST VICTORIA'S SECRET SHOW
No date has as yet been confirmed, but a spokesperson for the label has revealed that the stores won't open during July.
SEE VICTORIA'S SECRET ANGELS IN VOGUE
Updated Monday May 21, 8.27am: Victoria's Secret will open its first UK store, on London's Bond Street, on July 25. The following day will see the launch of the brand's Westfield Stratford store, just in time for the Olympic opening ceremony on July 27. The Angels will almost certainly be in town en masse for the launch - with even new mother Alessandra Ambrosio hoping to be there.
SEE THE LATEST VICTORIA'S SECRET SHOW
"I'd love to be in London for the opening - we passed through on the way to France for the wedding of Orlando's cousin last week, so I hope to make it back," says Kerr, who married actor Orlando Bloom in July 2010 and had a son, Flynn, in January 2011. "But these days it's complicated to work the schedules: mine, Orlando's and the baby's - and then of course all the other Angels. The only time the girls are all definitely together is the Victoria's Secret show which is booked so far in advance, but it's hard to say which of us will definitely be in London for the launch just yet."
SEE MIRANDA KERR'S STYLE IN PICTURES
The best thing about being an Angel, says Kerr, is that "we are actually treated like angels - we get to work in the most beautiful places in the world, wearing the sexiest underwear in the world - and the whole team becomes like a family."
SEE THE LATEST VICTORIA'S SECRET SHOW
Updated Tuesday July 10, 8.03am: Victoria's Secret has postponed the opening of its two London stores. The US lingerie giant had planned to open a store on Bond Street and another in Stratford's Westfield Shopping Centre just in time for the Olympics' opening ceremony, but it seems that sports fans visiting the city for the event won't be able to catch a glimpse of the Angels after all.
SEE THE LATEST VICTORIA'S SECRET SHOW
No date has as yet been confirmed, but a spokesperson for the label has revealed that the stores won't open during July.
SEE VICTORIA'S SECRET ANGELS IN VOGUE
Updated Monday May 21, 8.27am: Victoria's Secret will open its first UK store, on London's Bond Street, on July 25. The following day will see the launch of the brand's Westfield Stratford store, just in time for the Olympic opening ceremony on July 27. The Angels will almost certainly be in town en masse for the launch - with even new mother Alessandra Ambrosio hoping to be there.
SEE THE LATEST VICTORIA'S SECRET SHOW
"I only have a few more jobs to do before I have the baby - all editorial, no more catwalk now - and then I hope to be back in London for the opening of the Victoria's Secret store in July," Ambrosio told us earlier this year, before the birth of her baby son, Noah. "I should definitely be back for the next Victoria's Secret show - I have quite a while until then."
Updated Friday August 19, 2011, 9.17am: Victoria's Secret is coming to the UK next summer, with a store on New Bond Street. The company, currently enjoying healthy sales in its native US, plans to open two or three new stores in the London area, before considering a nationwide expansion of "mall stores".
"The mall-based stores will be large box units with full assortments, but they're in the UK, not the US, and we have to learn," Martyn R Redgrave, executive vice president and chief administrative officer, told WWD. "That's what we're looking to do as we expand, in the UK in particular, and those will be company-owned and operated."
The brand, who has recently launched a new sportswear collection named VSX Sexy Sport, is most famous for its catwalk show featuring its supermodel Angels - who have included Tyra Banks, Heidi Klum, Gisele Bundchen, Adriana Lima, Chanel Iman, Lily Donaldson, Lily Aldridge, Karolina Kurkova, Candice Swanepoel, Miranda Kerr, Doutzen Kroes, and Rosie Huntington-Whiteley over the past few years

